When we were putting this guide together we attempted to not ‘self-promote’ with build a website talk, but we found that this is the key to successful marketing in 2021 for local businesses. This step will have you:
Why is this important? For trades and services to grow, it seems essential to have a supply of projects coming your way from other people and companies. So networking is critical. But it’s not always done in an efficient way.
We’ve seen a rise of business networking organisations where the same people meet at the same place weekly with a bunch of other people who have the same problem as you. Our most successful clients take a different approach.
This step will teach you:
Opportunity happens when preparedness and opportunity intersect, in other words you must be there when your prospect decides what you have is perfect for them.
In this step you’ll learn:
If you’ve been in business for a while then you’ve probably dealt with 100s if not 1000s of individuals. They’ve bought from you , they dealt with you they enquired so these people hold the keys to your future success.
As you will notice, our approach to Digital Marketing includes quite a few things that are not digital—I know, crazy right?!
We encourage old-fashioned techniques like ringing people, rocking up to a worksite with a box of savouries, and putting things in mailboxes. And we recommend adding just the right amount of technology so that those other things will work better than they would have in the days before the internet.
We hope you can bear with us as we explain.
Alex can cover a wide array of topics, from cycling to cycling... uhh... we mean, from Digital Marketing, to Social Proof to growing your own business. Get in touch with Alex directly and invite him to your next networking event!
Address: Level 1 185 Manchester Street Central Christchurch 8011 Phone: 0800 00 2231 | sales@bigboydigital.co.nz
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